My brother invited me to a corporate do for a major pharmaceutical sales company. I expected it to be the antithesis of the events I've been used to in the past 15+ years; campaigning launches, charity AGMs and social enterprise conferences, by and large. And it was a departure in many respects, mainly on account of the budget, but it turns out drugs reps are human too and the conversations were not so radically different. I realised how, whoever I'm talking to, whatever their background, I'm playing devil's advocate.
I got chatting to the first guy I met, Pete, after getting picked up. He was a really friendly bloke and we were just making small talk about their business and then my line of work. I explained how we were a business, looking to make our own money to reinvest, but aiming to make a real impact on the lives of unemployed and financially excluded people.
'We're in a similar business, then.' Pete said, enthusiastically.
It was my brother who filled the surprised silence with a surprised 'Really?'.
'Yeah. We save lives. That's our business.'
'But you could hardly say we're not for profit. Not in any way. Everything is about profit.' Whatever approach my brother takes to his obviously highly effective sales pitch, diplomacy and toeing the line are clearly not his style.
At this point, I should point out that we'd been flown to Italy for a weekend-long, all expenses paid, awards trip to the high flyers (best sellers) in the company. We were on route from Pisa airport to the 4- or 5-star hotel on the coast. This is also as good a point as any to mention that Pete, we later realised, was the host of the whole event. So, here I was set up in opposition to everything the company stood for - not something I'd intended but with hindsight maybe it was inevitable.
(One Christmas a few years back when I worked at The Big Issue, the family was talking about jobs. My mum was working for Boots when it suddenly occurred to me what a rounded group of careers we'd chosen. I pointed out that when it comes to testing and marketing new drugs: One tested them, one sold them, and I campaigned against them.' More recently, in diabetic older age, my dad's joined the party and seems to have started taking his fair share of them.)
So, at the Gala dinner on Saturday night my brother and I were particularly proud that we'd got a mention in Pete's speech as he defended how the company 'looks after patients first, then the profits follow'. We congratulated ourselves for making an impact at least, ('raising his profile', my brother called it), and then decided that if all else fails, Clean Slate should at least be able to help my brother find a new job.
It was probably a bit ill-advised after all the free booze but we decided to call Pete over. I wanted to set the story straight. I'm not anti-profit - far from it. Chasing it makes social enterprises dynamic, responsive and good value. It's just we don't pass it onto individuals or splash out tens or hundreds of thousands on events like this one.
In fact, when I'm out with public sector managers, it's normally me extolling the virtues of chasing a surplus, business performance disciplines and staff engagement. These are all things that this Italian jaunt was about - although I did point out to my brother that their drugs might save lives, but could maybe save more lives if they didn't spend quite so much on reward trips, bonuses and share dividends. (Few social enterprises also have to disguise the business they work in for fear of violent reprisals from activists, although The Big Issue did receive some very threatening letters from animal rights groups.)
I'm always seen to be on the other side of the fence. I quite like that position but it disguises the pragmatism of social enterprise and how much it shares with both corporate business and the public and not-for-profit sectors. It raises the bar and, as I said, people in big business are human too and if you sew the slightest seed of doubt (if only about perception), sometimes it can lead to Nescafe or Cadbury's Fair Trade coffee or chocolate.
Not sure there will ever be a drugs company that will satisfy everyone's interpretation of ethical or even social enterprise but the weekend got me thinking. My brother and I also acknowledged that private sector companies of all types could apply this rather US-interpretation of social business; waste disposal (public health and sanitation), book publishers (literacy) and even, god help us, the banks (wealth creation - if you have any money in the first place, at least). So, for the time being, I'm happy to offer the voice of dissent.
Monday 21 June 2010
Monday 7 June 2010
Careful What You Wish For
Now the pressure's on. That saying 'Be careful what you wish for because it might come true' is constantly in my mind. Clean Slate has, to an extent, being playing the long game, and just maybe it's going to come off. But all at once.
There's still only a core team of three - soon to be three and a half, courtesy of the Bath Abbey money. But last Thursday a commission was confirmed for us to start a schools outreach programme, employing, training and supporting an ex-homeless person as a public speaker to up to 5,000 15 and 16 year olds. And Friday, a call came in from a key employer confirming their Board's approval to help us create 10 paid work placements for our Temp Workers across their business. The heat is on.
So, the idea remains to place so-called unemployable people into paid work with mainstream employers. We act as a temp agency. We match unemployed people, based on their interests, strengths and job goals, with the placements available. But unlike Reed and Manpower, we act as an extra pair of hands overseeing the placement, supporting supervisors through hiccups that may inevitably come up and providing training and development opportunities behind the scene. Of course, there's a mark up between the workers pay and the charge we make per hour but that won't be money for nothing. The premium will be well-earned but there's no doubt we're asking employers to take a leap of faith.
When I worked at The Big Issue, we found most new readers of the magazine bought it originally out of support both for the vendor and the organisation. Even my own mother said: 'But once you look inside, it's actually quite good, isn't it!' The hope is that Clean Slate will open doors the same way.
When we say 'mainstream employers', a lot of our contacts breathe a sigh of relief thinking we mean 'private sector'. But it's the public and third sector we're looking to first - they're still employers. (Public sector bodies are often the largest in local areas.) So we've had an in principle 'yes' from one local authority, a housing association and a local faith-based organisation. Between them pledging 14 placements. Now we have to convert these pledges to action.
I'm imagining each of those placements bringing their own challenges but with Clean Slate in the background each individual gets two managers. Sounds intensive but when people have been set adrift with only the Job Centre for support and guidance, there's potentially a whole lot of work to be done before workers feel trusted and trusting, confident and competent. And that will apply to many of our customers too, when it comes to getting the best out of workless people.
In theory, if each placement enjoys the full support of two managers and two organisations, and if the Temp Worker can find the wherewithal to make all that support work for them, the hourly rate will be justified in spades. Our small team should find itself complemented by the efforts of our workforce of Temp Workers - some 40-50 strong. And added to by the staff teams at each of our customers workplaces. So, rather than feel daunted by the opportunities, we should soon be able to feel less like a unit of three and a half and more like a team of dozens.
There's still only a core team of three - soon to be three and a half, courtesy of the Bath Abbey money. But last Thursday a commission was confirmed for us to start a schools outreach programme, employing, training and supporting an ex-homeless person as a public speaker to up to 5,000 15 and 16 year olds. And Friday, a call came in from a key employer confirming their Board's approval to help us create 10 paid work placements for our Temp Workers across their business. The heat is on.
So, the idea remains to place so-called unemployable people into paid work with mainstream employers. We act as a temp agency. We match unemployed people, based on their interests, strengths and job goals, with the placements available. But unlike Reed and Manpower, we act as an extra pair of hands overseeing the placement, supporting supervisors through hiccups that may inevitably come up and providing training and development opportunities behind the scene. Of course, there's a mark up between the workers pay and the charge we make per hour but that won't be money for nothing. The premium will be well-earned but there's no doubt we're asking employers to take a leap of faith.
When I worked at The Big Issue, we found most new readers of the magazine bought it originally out of support both for the vendor and the organisation. Even my own mother said: 'But once you look inside, it's actually quite good, isn't it!' The hope is that Clean Slate will open doors the same way.
When we say 'mainstream employers', a lot of our contacts breathe a sigh of relief thinking we mean 'private sector'. But it's the public and third sector we're looking to first - they're still employers. (Public sector bodies are often the largest in local areas.) So we've had an in principle 'yes' from one local authority, a housing association and a local faith-based organisation. Between them pledging 14 placements. Now we have to convert these pledges to action.
I'm imagining each of those placements bringing their own challenges but with Clean Slate in the background each individual gets two managers. Sounds intensive but when people have been set adrift with only the Job Centre for support and guidance, there's potentially a whole lot of work to be done before workers feel trusted and trusting, confident and competent. And that will apply to many of our customers too, when it comes to getting the best out of workless people.
In theory, if each placement enjoys the full support of two managers and two organisations, and if the Temp Worker can find the wherewithal to make all that support work for them, the hourly rate will be justified in spades. Our small team should find itself complemented by the efforts of our workforce of Temp Workers - some 40-50 strong. And added to by the staff teams at each of our customers workplaces. So, rather than feel daunted by the opportunities, we should soon be able to feel less like a unit of three and a half and more like a team of dozens.
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